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Immersive Technologies Races Ahead

November 20, 2007 - Perth Australia

A booming mining industry has seen huge global demand for Immersive Technologies’ Advanced Equipment (AE) Simulators with 90 AE Simulator training modules purchased in the past 12 months.

330 AE Simulator modules are now operating at 130 locations in 21 countries around the world with customers including mines, equipment dealers and operator training schools. With mining operational issues ranging from skill and labour shortages to a lack of tires the AE Simulator has proven itself to be the “must have” technology to help overcome these major problems.

Mining companies who purchased AE Simulators during the past 12 months include; Anglo Coal, Antofagasta Minerals, Asarco, Australian Bulk Minerals, Barrick Gold, BGC Contracting, BHP Billiton, BHP Billiton Mitsubishi Alliance (BMA), CNRL, Compañía Minera Collahuasi, CP Mining (Sino Iron), CVRD, El Dorado Kisladag, Elk Valley, First Quantum Minerals, Goro Nickel, Griffin Coal, Rio Tinto, Harmony Gold, Kinross, Goldcorp, Newmont, Phelps Dodge, Phu Bia Mining, PT Inco (CVRD), PT Leighton, PT Saptaindra, PT Thiess, and Xstrata.

Demand has also increased from operator training schools, including; Poro School (New Caledonia), Northlands College (Canada) and Beville State Community College (USA). This is in addition to AE Simulators commissioned at Southern West Virginia Community and Technical College (USA), West Virginia University (USA), Keyano College (Canada) and Sena College (Columbia).

A very positive sign for Immersive has been the high level of repeat purchases from existing customers. They are achieving real results from their AE Simulators, including increased operator safety and reduced costs”, said Peter Salfinger, Chief Executive Officer for Immersive Technologies.
Endorsing the benefits of the AE Simulator is Hitachi Construction Machinery who is the most recent manufacturer to enter into an exclusive alliance agreement with Immersive Technologies. This agreement was signed in Tokyo in September this year. Immersive Technologies now holds exclusive alliances with the world’s leading OEM’s including; Caterpillar, Komatsu, Hitachi, Liebherr and Bucyrus.

Through these OEM alliances we gain exclusive access to confidential proprietary technical information which authenticates our simulators providing the customer with confidence”, said Peter Salfinger.

High demand for Immersive Technologies’ products has led to further investment to expand the company’s already sizable engineering capability and regional sales and support offices.

Clearly positive about the future, Peter Salfinger said “We are very pleased the mining industry can see the value offered by Immersive Technologies. As part of this training revolution we are continually extending our products and services to deliver even more value to our customers”.

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About Immersive Technologies

Immersive Technologies is the world's largest, proven and tested supplier of surface and underground Advanced Equipment Simulators to the global mining industry. The company has achieved this unique position by focusing on its mission to make every mining and earthmoving equipment operator in the world safer and their employer more profitable through its simulation technologies. Immersive Technologies' Advanced Equipment Simulators are helping hundreds of mining companies around the world to increase their equipment operators' safety and site profitability through effective simulation training.

Immersive Technologies provides its customers with the most effective Advanced Equipment Simulators available. This is made possible through the formal exclusive licensing and technical information alliances Immersive has established with the leading Original Equipment Manufacturers (OEM), including: Caterpillar, Hitachi, Komatsu and Liebherr. These unique alliances provide Immersive Technologies with exclusive access to the OEM's proprietary and confidential machine technical information that is required to correctly simulate the OEM's machines and is not available through other public or dealer channels.

With advanced simulator modules deployed in 39 countries, Immersive Technologies is dedicated to provide outstanding service. To deliver on this commitment the company has customer sales and support offices located close to its customers in Perth and Brisbane Australia, Salt Lake City USA, Calgary, Ottawa & Vancouver Canada, Monterrey Mexico, Lima Peru, Santiago Chile, Bochum Germany, Johannesburg South Africa, Jakarta Indonesia, Kolkata India and Jeddah, Saudi Arabia.

Immersive has the global mining experience, innovative technology, product range, OEM relationships, proven support commitment and industry vision to partner with you to ensure your simulator training solution delivers the significant results you expect.